Readers and Viewers

Circa 1996. A close look at an A H Wheeler newsstand at any Indian railway station reveals hardly 40 magazines on display, and that too in the film and generals interest category. Circa 2006. A close look at the same newsstand shows up more than a 100 magazines. What's up? The Indian print media sector has got into the grip of magazine mania ever since the government permitted foreigners to invest...

BEIJING, April 13 -- Tsinghua University and the Social Science Documentation Publishing House jointly published the "2006 Media Blue Book" in Beijing on April 12th, boldly indicating that taking the year 2005 as a turning point, China's traditional newspaper industry has stopped its constantly rising pace. As its advertising turnover began to drop dramatically by an average margin of over 15%...

Just when it seemed the print media was booming once again, the Indian Readership Survey 2006 Round 1 has pricked the bubble. There are few newspapers or magazines that have seen any growth ? most have seen an erosion in readership. Dainik Jagran retains its No 1 position among newspapers with 19.07 million readers, Dainik Bhaskar follows second with 14.57 million, and Daily Thanthi is third with...

CHICAGO: A new Scarborough Research analysis of its so-called "Integrated Newspaper Measurement" shows that newspaper Web sites are adding hundreds of thousands of online readers and attracting an audience with a significantly greater percentage of younger people than their print readers. "Scarborough continues to find that when online readers are considered, the story of newspaper readership for...

CHICAGO – Newspapers' online audiences are growing rapidly, according to a new industry study, highlighting a key growth area that newspapers are seeking to exploit as print circulation continues to be challenged. A study being released Monday by the Newspaper Association of America, a trade group, found that one in three Internet users – 55 million – visit a newspaper Web site every month. Also...

NEW YORK (AdAge.com) -- The New York Times and The Wall Street Journal are introducing major revisions to their Web sites, introducing elements like new ad units for marketers and news aggregators for readers. Their moves aren’t just part of the Unofficial Publishers’ Mandate of 2006, under which both newspaper and magazine executives are pouring resources into really, truly making the most out of...

CHICAGO (AP) -- Telling stories is still the lifeblood of the newspaper business, but industry executives are worried they're not doing a good job explaining one of the biggest stories of the day: The turmoil roiling their own industry. In a remarkably bracing pep talk to his fellow publishers, Jay R. Smith, president of Cox Newspapers Inc. and outgoing chairman of the Newspaper Association of...

CHINA'S digest Reader has seen circulation surpass 10 million in April and the twice-monthly periodical remains the country's most widely read magazine. "We are optimistic of expanding circulation as Reader still has great potential in a vast number of small cities and schools across the country as well as in the overseas market," said Peng Changcheng, the magazine's editor-in-chief. First...

On the chaotic streets of central Mumbai, where taxis and motorised rickshaws clog the polluted streets below the city's dilapidated colonial buildings, there is a newspaper vendor on every corner. The array of titles on display, laid out on collapsible plywood tables, makes even the vibrant British market seems positively sedate. Dozens of daily broadsheets and tabloids, regional and national...

Free daily newspapers made significant readership gains in some of Canada's largest cities last year, although new industry figures suggest their quick growth may be levelling off. Data released yesterday by Newspaper Audience Databank Inc. show the audience for free commuter papers in Toronto and Montreal grew faster than paid newspapers. The commuter paper 24 Hours was among the biggest movers...