IRS 2005 R1 numbers bring good news to Marathi publications. The segment has on the whole registered a growth. Looking at numbers, right on top is Lokmat, which has grown from 78.24 lacs in IRS 2003 R2 to 82.23 lacs, showing an increase of 9.39 lacs. The number two player in the market, Sakal has also registered a strong growth of 9.22 lacs giving it a present readership figure of 5856000. What is...
For the second time in a row, the mighty Times of India's readership has declined. As per IRS Round 1, 2005, the newspaper's readership has marginally dropped by 0.66 per cent. Even in the IRS Round 2, 2004, its readership had declined by 1.89 per cent. That apart, the newspaper continues to maintain its leadership position among the Urban SEC A readers. In this category, the paper continues to be...
"We're in the midst of a long and painful transition," worries Colby Atwood, vice president of the media research company Borrell Associates Inc., commenting on the fact that major American newspapers now have bigger online readerships than their print editions. Katharine Q. Seelye writes in The New York Times that what publishers regret the most about the switch to digital news, apart from its...
Times of India is the print king and a simple reason is the readership figure of 70,51,000 that it enjoys. Last IRS round however, this figure was 70,98,000, giving the daily a dip of 47,000. India Today takes the second slot. However, the publication drops by 1,49,000 recording a readership of 40,47,000 in comparison to the last IRS figure of 41,96,000. Hindustan Times, the only daily to register...
As far as the Hindi publications are concerned, the top four players are dailies. What proves to be encouraging further for the dailies is the fact that all the four top dailies, Dainik Jagran, Dainik Bhaskar, Amar Ujala and Hindustan have also recorded a further increase in readership. Where Dainik Jagran has grown by a 10,71,000, Bhaskar has grown by 3,88,000, Amar Ujala by 4,25,000 and...
IRS 2005 R1 numbers are here and in publications that have reasons to celebrate, Dainik Jagran is right on top. A look at the top twenty publications shows that while players like Malayala Manorama have dropped places due to readership dip, print giant Times of India too shows a fall this round. Sheer readership growth puts Jagran again on top where the publication registers the highest growth...
Hindi dailies Dainik Jagran and Dainik Bhaskar have retained the top two slots among the urban and rural markets in India as per the IRS 2005 Round 1 reports. Dainik Jagran had the maximum growth at 6.03 per cent with an addition of 10.71 lakh readers. In terms of absolute numbers, Dainik Jagran's readership now stands at 1.75 crores. The number two publication Dainik Bhaskar grew by 2.89 per cent...
What do you fancy? A car? A swanky home theatre system? Or, is it gift vouchers from Tanishq? You can have all these and much more, courtesy Dainik Jagran. The newspaper group has decided to woo its readers in a grand style on the occasion of Holi. Towards this, the publication has launched a nation-wide campaign, which will run for three months. As per the campaign, a coupon will be published on...
There has been a sudden spurt in activities at the Bhaskar Group. After a strategic tie-up with ZEE Network and launching an activation company, the publication is all set to launch a special limited edition book Noor-Nakihat Ki Dastan’ on Mughal-e-Azam. The book is scheduled to be launched by early March. Anil Dhupar, senior vice-president, Bhaskar Group, believes that a newspaper’s role is more...
The print media is alive and kicking. And the electronic and web media seems hardly a threat to the print media this was the overall consensus at a seminar on small and medium newspapers organised by the Indian Newspaper Society (INS) on Monday. The daylong deliberations highlighted the survival concerns of small and medium-size newspapers, and experts pointed out that newsroom and production...
