Media - Internet

22 June 2006

CareerBuilder to sell stake, and suitors aren't shy

Portions of CareerBuilder.com, a popular job recruitment Web site, are up for grabs among several newspaper companies trying to piggyback on its success. As online advertisers migrate to the Web, most newspapers' revenues from online job advertisers are growing. But CareerBuilder is especially attractive because it is a national brand that is actually attached to newspapers and can increase their...

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21 June 2006

Most online users also read the newspapers: Survey

Nearly three-quarters of newspaper website users in the United States also read the daily's printed edition. In fact, a recent study has revealed, the percentage of such individuals has varied very little in the last five years. ER, WHERE ARE THE SUBSCRIBERS? Daily newspaper boxes line the sidewalk in downtown Ottawa. Across the border in the United States in 2005, 6 per cent of the users...

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20 June 2006

The average newspaper website user is 42 yrs old

The online offensive of US newspapers to attract younger audiences may not be working after all – the average visitor to newspaper websites, in fact, has grown progressively older in the last five years. The median age of total visitors to newspaper websites, a survey has found, in 2005 was around 42 years. OLD FUSION: August Woerner, an 80-year-old World War II veteran spend lots of time on the...

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20 June 2006

Blogger unfairly convicted of defamation in Italy

(RSF/IFEX) - Reporters Without Borders has condemned a 13,500-euro sentence against blogger Roberto Mancini in fines, damages and costs imposed by a court in Val d'Aosta, in northern Italy on 26 May 2006, after local journalists brought forward a defamation suit. Mancini, 59, is suspected of creating a US-hosted blog in 2005 - Il Bolscevicostanco ( http://www.ilbolscevicostanco.blogspot.com )...

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18 June 2006

Big companies lagging behind in online ads

Most advertising industry leaders in the US believe that Fortune 500 companies are "generally behind the curve when it comes to online ad strategy." There is also a wariness of advertising executives regarding their own ability to keep pace with the changing digital environment. Fifty-eight per cent feel that they personally are "struggling simply to manage existing online efforts, let alone stay...

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17 June 2006

Newspaper website users more likely to purchase online

People who visit newspaper websites on an average day are more likely to make online purchases, and make greater use of the Internet for advertising, shopping information and various types of news and information, according to a new study conducted for the Newspaper Association of America (NAA). READY TO BUY ONLINE: A group of internet users are seen in Atlanta in a 2004 file photo. Frequent...

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15 June 2006

AOL to turn Netscape site into a newspaper of sorts

In attempt to revive an aging but still well-known Internet brand, AOL is turning its Netscape.com site into a collection of links to news articles, submitted by users and expanded upon by a staff of bloggers. AOL, part of Time Warner, has been trying to move away from its rapidly declining Internet access business by building a series of advertising-supported Web sites. Netscape.com, a broad Web...

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15 June 2006

Web before print for Guardian

SEVERAL Australian newspapers are gearing up to follow the lead of British counterparts in putting exclusive breaking news online before it appears in print and devoting more newsroom resources to the internet. This week Fleet Street fired the first shots in a revolution that will fundamentally change the way newspapers operate and could even hasten the end of the newsprint era. On Monday, The...

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14 June 2006

Online ad spend predicted to reach $20 billion

ONLINE'S SHARE OF U.S. MEASURED media spending is poised to grow to 12 percent in 2006--up from just 10 percent a year ago, projects Madison Avenue's leading source for ad tracking data. TNS Media Intelligence, which Tuesday released a mid-year update of its annual advertising outlook, revised spending estimates for most media downward, but nudged the Internet's ad outlook up considerably from...

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13 June 2006

US newspapers fight back against online classifieds

LOS ANGELES (Reuters) - For the past decade, newspapers have seen their help-wanted advertising under siege from online rivals. Now, as the Internet begins to eat into automotive and real estate classifieds as well, newspapers are fighting back. Classified advertising accounts for more than a third of revenue at newspapers, which until recently didn't want to accept that advertisers are increasing...

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