Top 10 Language Magazines: Indian Readership Survey (IRS) 2010 — Quarter 1

Following are the top ten language magazines in India, according to the Indian Readership Survey (IRS) 2010 Quarter 1 released recently by the Media Research Users Council (MRUC). The survey was conducted by Hansa Research.

Note: These are all readership figures (in lakhs) and not circulation numbers.

TOP 10 LANGUAGE MAGAZINES
Rank Magazine IRS 2009 R2 IRS 2010 Q1
1 Vanitha - Malayalam (Fortnightly) 18.78 17.88
2 Malayala Manorama - Malayalam (Weekly) 13.17 12.7
3 Balarama - Malayalam (Weekly) 10.72 9.99
4 Kumudam - Tamil (Weekly) 6.95 6.88
5 Mathrubhumi Arogya Masika - Malayalam (Monthly) 4.97 4.96
6 Ananda Vikatan - Tamil (Weekly) 4.15 4.2
7 Mathrubhumi Thozhil Vartha - Malayalam (Weekly) 4.5 3.89
8 Kungumam - Tamil (Weekly) 3.81 3.7
9 Mangalam - Malayalam (Weekly) 3.43 3.34
10 Grihalakshmi - Malayalam (Monthly) 2.7 3.25
(All figures are in lakhs; IRS 2009 R2: IRS 2009 Round 2; IRS 2010 Q1: IRS 2010 Quarter 1)
Date Posted: 13 August 2010 Last Modified: 13 August 2010