Readers and Viewers

November 27, 2007 - Declining readership has hit several news journals hard, leading to loss of revenue. This despite the fact that the Burmese military junta has relatively slackened its control over issuing of journal publishing license, editors in Rangoon said. Obtaining a journal publishing license has become relatively easier with the Burmese Information Ministry loosening its tight control...

Nov. 13 (Bloomberg) -- The U.S. newspaper industry's Audit Bureau of Circulations said it will change the way it counts paid circulation to provide marketers with more useful information. New reporting standards will count newspapers sold at any price and create a separate category for copies distributed at hotels and purchased by businesses, Schaumburg, Illinois-based ABC said today in a...

The circulation declines of American newspapers continued to accelerate over the spring and summer, as sales across the industry fell almost 3 percent compared with the year before, according to figures released today. The drop, reported by the Audit Bureau of Circulations, reflects the growing shift of readers to the Internet, where newspaper readership has climbed, and also a strategy by many...

Mumbai: Media Research Users Council (MRUC), the body that audits the much- sought-after print readership figures in India, said it will delay the release of Indian Readership Survey (IRS) 2008 Round One because of attempts by at least one publication to influence readership. The IRS is a biannual readership survey that is used by newspapers and magazines to assess their relative competitiveness...

NEW YORK (Reuters) - The number of people visiting U.S. newspaper Web sites rose 3.7 percent during the third quarter, according to an industry group, even as their print editions reported lower advertising sales. More than 59 million people, or 37.1 percent of all active Internet users, visited the papers' Web sites during the quarter, up from 56.9 million a year ago, the Newspaper Association...

Long a staple in Europe, free dailies are relatively new to the US market. Don Nizen, operations director for Boston Now, says free dailies represent 50 percent of the newspaper market in Europe, but just 6 percent in the US. There are now some 39 free daily newspapers in the US, 12 of which have been launched in just the past seven years. While circulation numbers continue to fall for large metro...

NEW YORK: Almost 50% of people in Canada's four largest markets read a newspaper on an average weekday, according to the latest results from the Newspaper Audience Databank (NADbank). NADbank measures readership for Toronto, Montreal, Vancouver, and Ottawa-Gatineau. The data for this survey was conducted in the fall of 2006 and the spring of 2007. Vancouver tops the four markets with the highest...

If a new crop of user-news sites and measures of user activity on mainstream news sites are any indication, the news agenda of the future will be more diverse, more transitory, and often draw on a very different and perhaps controversial list of sources, according to a new study. The report, released by the Project for Excellence in Journalism (PEJ), compared the news agenda of the mainstream...

MUMBAI (Reuters) - More than 100 new TV channels are scheduled to launch in India over the next 12 months, delivering ever smaller audiences to broadcasters and nudging up their cost of distribution and marketing. With the total number of channels on air set to hit 700 by 2009, broadcasters will be forced to slash advertising rates and spend heavily on improving technology to ensure their channels...

Public interest in natural disasters, sports and political scandals in the United States (US) has fallen in the last two decades, the first quite precipitously, a Pew Research Centre survey has found. Three categories of news shifted downwards, and two of those changes could conceivably be regarded as symbolic of greater seriousness. Interest in natural disasters fell precipitously from an index...