Media - Internet

As journalists continue to grapple with increasing public concern over longstanding reporting practices and growing skepticism about media credibility, the rise of Weblogs is also forcing them to address a host of new questions and pressures resulting from the proliferation of this new media channel. According to the most recent findings of the 11th Annual Euro RSCG Magnet Survey of the Media...

AOL News has quietly and quickly sprinted into a leading news search engine, joining Yahoo News, Google News and Topix.net as a primary destination for online news. When America Online launched of its new AOL.com portal back on June 21, the relaunch of AOL News went largely unnoticed. However, Nielsen//NetRatings has just disclosed its monthly data for July 2005 and it turns out that AOL News has...

In small rooms beyond a corridor busy with a bathroom queue, dorm bunks and backpacks, the Wikipedians are plotting the new world order. Mild-mannered men hatch wild schemes of omniscience with dreams to bring democracy to Iran, education to Indonesia and the next Einstein from Africa. They gathered at an inauspicious hostel in Frankfurt this month for the first international Wikimania conference...

NEW YORK – Media conglomerate Viacom Inc. on Tuesday said it signed a multiyear advertising and Web search distribution deal with Internet media company Yahoo Inc. Financial terms were not disclosed. Yahoo will provide Web search services and paid search to Viacom's range of online properties including CBSNews.com, BET.com and MTV.com. Web search is seen accounting for about 40 percent of all...

AUSTIN, TEXAS – When students wander into the former University of Texas undergraduate library this fall, gone will be the "Quiet Please" signs, the ban on cheeseburgers or sodas, the sight of solemn librarians restocking books. The fact is, there will be no more books to restock. The UT library is undergoing a radical change, becoming more of a social gathering place more akin to a coffeehouse...

Marketers are always on the lookout for innovative mediums to promote their products and services and connect well with their target consumer. While the Internet offers many possibilities, of late ‘blogging’ and, most recently, ‘podcasting’ are getting attention from Mr Marketer. The question is whether blogging is just a fad or is it here to stay. Talking to exchange4media, S N Bhaduri, VP, e...

The meaning of a recently published ruling in the trademark infringement case between Geico and Google is being fought in the court of public opinion. Last week, U.S. District Court judge Leonie Brinkema published her written decision in the case brought by Geico over Google's former practice of letting advertisers in its AdWords program use competitor's trademarks. After news stories appeared...

Online newspaper readership continued to climb in the second quarter of 2005, reaching a peak audience of 43.7 million unique visitors during the month of May, representing nearly 30 percent of all adults online in that period – the highest monthly total in 18 months of tracking. For the second quarter, the audience of online newspapers represented a reach of nearly 29 percent, an increase of 0.15...

CONSUMERS APPEAR TO HAVE GROWN more protective of their online privacy, according to new research by Cambridge, Mass.-based personalization technology company ChoiceStream. A May e-mail survey of 923 U.S. online adults revealed that just 32 percent were willing to allow Web sites to track their clicks and purchases in exchange for personalized content, down from 41 percent in 2004. At the same...

DESPITE ALL OF THE HYPE surrounding Really Simple Syndication feeds, just 11 percent of blog readers--which translates to about 2 percent of U.S. Web users--use RSS tools to manage blog feeds, according to a report released Monday by Nielsen//NetRatings. Nearly 5 percent of blog readers use feed aggregation software, and more than 6 percent use a feed aggregating Web site to monitor RSS feeds from...