Viewers of Euronews, a 24-hour television news channel, may soon see images of people they can’t avoid on other TV news programmes, even though they have been practically invisible on Euronews: the journalists, the New York Times has reported.
Euronews, which is owned by 21 European public broadcasters, has avoided showing reporters and anchors because of the network’s unusual, polyglot approach. The channel provides a single video feed, while the audio narration is translated into 10 languages, which is beamed across much of the world via broadcast, cable and satellite.
Euronews, based in Lyon, says that by dispensing with images of carefully coifed journalists it has been able to set itself apart from the show-business mentality of other news providers. Yet on Tuesday, acknowledging that Euronews is seen as a bit impersonal, executives announced plans to show reporters conducting interviews or moderating magazine-style talk shows. Their words will be dubbed for the other languages in the multilingual audio feed.
The details can be found here.