Here’s a twist: At Canwest, newspaper revenue grew while digital shrank

Canwest Limited Partnership, publisher of the largest chain of English-language dailies in Canada, grew overall revenue on the strength of newspaper print advertising, which offset a decline in digital media, its new owner reported Thursday, according to Editor & Publisher.

The details: [Link]

Postmedia Network Inc., which closed its purchase of the Canwest papers on July 13, reported fiscal third-quarter revenue ticked up 1% to C$270 million and operating income before amortization and restructuring expenses jumped 13% to C$51 million. (C$1 = US$0.96)

But the most remarkable detail is that the Canwest newspapers, including titles such as the National Post and Vancouver Sun, reported revenue that were up 1%, while digital media revenue decreased 16%. The drop was due in part to a change in allocation between reporting segments – but the “overall increase in revenue was primarily due to increased advertising revenues,” Postmedia said.

Operating expenses for the quarter ended May 31 were down 2%, “the result of cost reduction initiatives implemented in the last nine months of fiscal 2009 and a continued focus on cost containment,” the company said.

Date Posted: 24 July 2010 Last Modified: 24 July 2010