2005-2014

LONDON – There has been a broadly positive reaction to The Guardian's redesign from media buyers, with predictions old readers would be won back, but this was qualified by concerns about its distribution and problems that its new size and folded format might bring. Buyers were immediately picking up on the problems that the new size might bring The Guardian because its new folded format could see...

LONDON, England -- The Guardian newspaper published its first full-color, trimmed-down edition Monday, the third British broadsheet to switch to a smaller format. The midsize "Berliner" format -- midway between tabloid and broadsheet -- rolled off the company's £50 million new presses as part of an £80 million redesign. France's Le Monde newspaper also uses the "Berliner" format, with pages 12.4...

LONDON – Britain's Guardian newspaper launched its trimmer format Monday with color on every page, upping the competition with other British broadsheets that have scaled down in recent years. The Guardian is the third major British paper to move to a smaller, more commuter-friendly format in a bid to reverse slumping sales. It followed The Times and The Independent in switching to tabloid format...

Welcome to the Berliner Guardian. No, we won't go on calling it that for long, and yes, it's an inelegant name. We tried many alternatives, related either to size or to the European origins of the format. In the end, "the Berliner" stuck. But in a short time we hope we can revert to being simply the Guardian. Many things about today's paper are different. Starting with the most obvious, the page...

So, is the new-format Guardian - neither broadsheet nor tabloid - too little, too late, or not little enough? Or has it pulled off the difficult trick of making the middle ground both radical and chic? It's two years since the Independent and The Times tested the water as tabloids and saw their sales rise. The Guardian decided not to, even though its sales were falling - and it has had to hold its...

On Sunday, Sept. 4, Tim Russert of NBC's "Meet the Press" asked Homeland Security Secretary Michael Chertoff to explain President Bush's statement that the government couldn't have anticipated breaches in levees in New Orleans. Mr. Chertoff talked about news coverage. "Well, I think if you look at what actually happened, I remember on Tuesday morning picking up newspapers, and I saw headlines,...

LONDON (Reuters) - The Guardian newspaper is launching a revamped, compact version on Monday in a move to attract new readers and fend off the growing threat of freesheets like the Metro. The Guardian is moving to a smaller "Berliner" format, which is slightly larger than a tabloid and is currently used by continental European newspapers such as Le Monde. The shift follows similar downsizing from...

Media Research User’s Council (MRUC) first ever TV User Body meet on television ratings in India left the participants with much to ponder upon. The council and the User Body members established that the current systems were inadequate to measure TV in India and following the meet scheduled in Delhi, MRUC would decide whether it would offer alternate data or complementary data to the existing...

NEW DELHI, September 12: It's time for some bad news for politics-centric newspapers. Indians prefer news about entertainment to that about current affairs. Worse, even sports is preferred more. Still worse, Indians prefer speed of news delivery to depth of analysis as far as news is concerned. According to a study by leading global market research company, Synovate, 61 per cent consumers in India...

Yahoo Inc. has been talking like a major media company. Today it will start acting like one. Ten months after Lloyd Braun, former chairman of the ABC television network, began plotting the company's content strategy, the Internet giant plans to announce today the first of many original programs expected to come from the Yahoo Media Group headquarters in Santa Monica. Yahoo, which for years...