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Top 10 Magazines: Indian Readership Survey (IRS) 2010 — Quarter 1

Following are the top ten magazines in India, according to the Indian Readership Survey (IRS) 2010 Quarter 1 released recently by the Media Research Users Council (MRUC). The survey was conducted by Hansa Research.

Note: These are all readership figures (in lakhs) and not circulation numbers.

TOP 10 MAGAZINES
Rank Magazine IRS 2009 R2 IRS 2010 Q1
1 Vanitha (Malayalam) (Fortnightly) 29.0 30.35
2 Saras Salil (Hindi) (Fortnightly) 21.67 22.09
3 India Today (English) (Weekly) 18.78 17.88
4 Pratiyogita Darpan (Hindi) (Monthly) 16.76 17.42
5 Malayala Manorama (Malayalam) (Weekly) 16.09 14.33
6 Balarama (Malayalam) (Weekly) 15.07 13.88
7 India Today (Hindi) (Weekly) 18.78 13.11
8 Kumudam (Tamil) (Weekly) 14.43 12.98
9 Readers Digest (English) (Monthly) 13.17 12.7
10 Meri Saheli (Hindi) (Monthly) 12.31 12.67
(All figures are in lakhs; IRS 2009 R2: IRS 2009 Round 2; IRS 2010 Q1: IRS 2010 Quarter 1)
Date posted: August 13, 2010 Last modified: May 23, 2018 Total views: 898